Board Approval Details
- The Board of Directors approved the changes at its meeting held on Thursday, July 23, 2026
- Meeting commenced at 3:02 PM IST and concluded at 6:10 PM IST
- Changes were based on the recommendation of the Nomination and Remuneration Committee
- Changes are part of the Group's internal re-organisation
Management Changes
Appointment
- Mr. Bikram Basu appointed as "Group Chief Marketing and Innovation Officer" and Senior Management Personnel (SMP) of the Company
- Effective date: August 1, 2026
- He will continue to oversee operations of ABD Maestro Private Limited (ABDM), a subsidiary of the Company, where he currently serves as Managing Director
Cessation
- Dr. Pradipta Basu ceases to be classified as Senior Management Personnel (SMP) of the Company
- Effective date: July 31, 2026
- He will continue in his role as Chief Marketing Officer of the Company
- This change is due to the consequent change in reporting structure following Mr. Bikram Basu's appointment
Background Information
Mr. Bikram Basu's Profile:
- Brings rich experience in the spirits industry from leading organizations
- Career timeline: 6 years with United Spirits, 14 years with Pernod Ricard India, close to 11 years with ABD
- Previous leadership roles in Business and Brand Strategy, Marketing and Sales
- Success of several market-leading brands in the country attributed to his initiation
- Worked in industry body CIABC for more than 10 years, served as Vice Chairman between 2015-2018
- Currently on the Board of CIABC
- Education: Bachelor of Commerce from St. Xavier's College, Kolkata; MBA from XLRI, Jamshedpur (1994); Executive Development certificate from INSEAD
Dr. Pradipta Basu:
- Was appointed as Chief Marketing Officer and SMP of the Company effective April 15, 2026