Business Performance Update

Allied Blenders and Distillers Limited (ABD) has received global recognition in Drinks International's Millionaires' Club 2026 report for calendar year 2025 performance.

Brand Performance Highlights

ICONiQ White Whisky Achievements:

  • Named world's fastest growing millionaire whisky brand for third consecutive year
  • Ranked as second fastest growing spirits brand across all categories worldwide
  • Entered the Millionaires' Club in 2023
  • More than doubled its volumes each calendar year since entry
  • Achieved highest-ever monthly sales in recent performance
  • Crossed 1 million cases milestone in a single month (May 2026)
  • Described by the report as having a growth trajectory that has 'made history'

Officer's Choice Whisky Achievements:

  • Ranked as world's No. 7 spirits brand overall
  • Now ranks as world's No. 3 whisky brand globally

Sterling Reserve Whisky Achievements:

  • Retained its place among world's top 25 millionaire whisky brands

Portfolio Strength

The company's three brands (ICONiQ White, Officer's Choice, and Sterling Reserve) have featured in Drinks International's Millionaires' Club for three consecutive years, reflecting:

  • Scale and consistency of ABD's portfolio
  • Growing global relevance of ABD's brands
  • Strength across consumer segments and price points
  • Ability to drive growth across consumer segments

Management Commentary

Amar Sinha, Managing Director of ABD, commented:

  • The recognition represents a significant milestone for ICONiQ White
  • Reflects strong consumer affinity built in a short span
  • Continued presence of Officer's Choice and Sterling Reserve underscores portfolio breadth and resilience
  • Recognitions reflect focus on evolving consumer preferences, sustained brand investment, and disciplined execution across markets
  • Company remains committed to building brands that create long-term value and stay relevant to consumers

Company Background

Allied Blenders and Distillers Limited is one of India's leading spirits companies with:

  • Presence in five main flavors: whisky, brandy, rum, vodka, and gin
  • Millionaire brands including Officer's Choice Whisky, Officer's Choice Blue Whisky, Sterling Reserve Premium Whiskies, and ICONiQ White Whisky
  • Manufacturing network comprising 40 units: 9 owned bottling units, 1 owned PET bottle manufacturing plant, 2 owned distilleries, and 28 non-owned manufacturing units

Report Context

The Millionaires' Club by Drinks International is the definitive global report that ranks spirits brands selling over one million liters cases per year, spotlighting the highest-performing and most dynamic names in the international liquor industry.