Key Development
The company opened five new showrooms on October 29, 2026, increasing its total showroom count to 219.
Expansion Details
This expansion represents the company's entry into two new states:
- Madhya Pradesh (first showroom in the state)
- West Bengal (first showroom in the state)
This marks the company's presence in its fifth and sixth states respectively.
Showroom Locations and Numbers
The specific new showrooms opened are:
1. 215th Showroom: Exotica Shalimaar Township, A.B. Road, Indore-452010, Madhya Pradesh
2. 216th Showroom: G.T. Road, Opposite Bhanga Pachil, Asansol-713303, West Bengal
3. 217th Showroom: Ananda Gopal Mukherjee Sarani Road, Benachity, Durgapur-713213, West Bengal
4. 218th Showroom: Lohiya Nagar, Mati Road, Akbarpur Kanpur Dehat, Uttar Pradesh, 209101
5. 219th Showroom: Dibiyapur Road, Homganj, Auraiya-206122, Uttar Pradesh
Strategic Rationale
The expansion is expected to:
- Expand the company's footprint in new markets
- Broaden its customer base
- Enhance accessibility
- Strengthen the retail network
Significance
This expansion represents a significant milestone in the company's growth journey, enabling it to reach and serve customers across a wider geographical area.