Ai+ Smartphone Raises Prices Up to ₹3,000

Price Increase Announcement

Ai+ Smartphone issued a press release on 29 Oct 2026 stating that, from 15 Nov 2026, the company will raise the selling price of several smartphones in its portfolio. The hike reflects ongoing input‑cost pressures, especially in price‑sensitive segments, and is intended to preserve a sustainable balance between affordability and product experience.

Consumers are advised to complete purchases at the existing price levels before 14 Nov 2026, after which the revised pricing will apply.

Models Affected and Revised Pricing

The following variants will see price increases ranging from ₹1,000 to ₹3,000:

• Ai+ Pulse 2 FE 4 GB + 64 GB: from ₹8,999 to ₹10,999 (₹2,000 increase).
• Ai+ Pulse 2 4 GB + 64 GB: from ₹8,999 to ₹10,999 (₹2,000 increase).
• Ai+ Pulse 2 4 GB + 128 GB: from ₹9,999 to ₹11,999 (₹2,000 increase).
• Ai+ Pulse 2 6 GB + 128 GB: from ₹10,999 to ₹12,999 (₹2,000 increase).
• Ai+ Nova 2 5G 4 GB + 64 GB: from ₹11,999 to ₹13,999 (₹2,000 increase).
• Ai+ Nova 2 5G 4 GB + 128 GB: from ₹12,999 to ₹14,999 (₹2,000 increase).
• Ai+ Nova 2 5G 6 GB + 128 GB: from ₹13,999 to ₹15,999 (₹2,000 increase).
• Ai+ Nova 2 Neo 5G 4 GB + 64 GB: from ₹12,499 to ₹14,999 (₹2,500 increase).
• Ai+ Nova 2 Neo 5G 4 GB + 128 GB: from ₹12,999 to ₹15,999 (₹3,000 increase).
• Ai+ Nova 2 Neo 5G 6 GB + 128 GB: from ₹14,999 to ₹16,999 (₹2,000 increase).
• Ai+ Nova 2 Power 5G 6 GB + 128 GB: from ₹15,999* to ₹17,999 (₹2,000 increase).
• Ai+ Nova 2 Power 5G 8 GB + 128 GB: from ₹16,999* to ₹19,999 (₹3,000 increase).
• Ai+ Nova 2 Pro 5G 6 GB + 128 GB: from ₹16,999* to ₹17,999 (₹1,000 increase).
• Ai+ Nova 2 Pro 5G 8 GB + 128 GB: from ₹17,999* to ₹19,999 (₹2,000 increase).
• Ai+ Nova 2 Ultra 5G 6 GB + 128 GB: from ₹18,999* to ₹20,999 (₹2,000 increase).
• Ai+ Nova 2 Ultra 5G 8 GB + 128 GB: from ₹19,999* to ₹22,999 (₹3,000 increase).

The Ai+ NovaFlip 5G 8 GB + 256 GB model will retain its price at ₹49,999, with no change under the new schedule.

*Prices marked with an asterisk include bank offers.

Company Background

Ai+ Smartphone positions itself as a next‑generation Indian brand delivering reliable, high‑performance mobile experiences powered by NxtQuantum OS, described as India’s first sovereign mobile operating system. The brand emphasizes clean design, long battery life, and trusted software performance while striving to keep prices accessible.

NxtQuantum Shift Technologies, the deep‑tech firm behind the OS, was founded by Madhav Sheth and focuses on building secure, sovereign digital platforms for a digital‑first world.

Outlook

Ai+ Smartphone indicated that it will continue to monitor component costs and market dynamics, aiming to sustain a strong price‑to‑experience proposition for Indian consumers despite the prevailing industry challenges.