Key Event Details

M/s. Esthara Jewels Private Limited, a subsidiary of AJC Jewel Manufacturers Limited, opened a new showroom at Erode, Tamil Nadu on November 1, 2026. This showroom represents a 5% showroom (exact meaning of '5%' not specified in disclosure). The Erode location marks Esthara Jewels' first retail presence in the state of Tamil Nadu.

Business Operations

The newly opened showroom will undertake retail sale of silver jewellery exclusively.

Strategic Context

The showroom opening is described as being "in line with the Company's business expansion strategy."