Partnership Overview
Aviva Life Insurance Company India Limited, a wholly‑owned subsidiary of UK‑based Aviva International Holdings Ltd, announced a strategic partnership with Wizz Financial Group through its travel and lifestyle arm, Wizz Holidays Pvt. Ltd., which is powered by Wizzmoni Financial Services Ltd. The alliance is designed to broaden the reach of life insurance and critical‑illness protection across the Wizz Financial ecosystem.
Product Offering
Under the partnership Aviva will make available a suite of insurance solutions, including the Aviva Signature 3D Term Plan, Aviva 3D Term Plan – Platinum, Aviva Smart Vital, and Group Credit Life products. These offerings will initially be presented to customers who obtain gold‑backed credit through Wizz Financial, allowing them to consider protection at the point of borrowing, subject to their choice and consent. Over time the scope will expand to cover customers engaging with other financial and travel‑related services offered by Wizz, such as foreign‑exchange products.
Executive Commentary
Asit Rath, CEO & MD of Aviva Life Insurance, stated that embedding insurance at moments when customers make financial decisions makes protection more relevant, noting that a loan represents a responsibility that can affect families. He emphasized the goal of shifting insurance from a standalone purchase to an integral part of everyday financial planning. Amir Nagammy, Founder & CEO of Wizz Financial, echoed the sentiment, describing the collaboration as a natural extension of Wizz Holidays’ mission to create seamless, worry‑free customer journeys and to help Indian families access trusted life‑insurance solutions.
Recent Initiatives
The partnership reinforces Aviva’s broader focus on expanding access to insurance in line with evolving customer needs. Recently Aviva launched a Term Insurance Plan with Return of Premiums, which returns the total premiums paid to the policyholder if they survive to maturity. This product complements the new distribution channel created through Wizz Financial.
About the Partners
Aviva Life Insurance operates in India offering term, savings, ULIP, and retirement solutions, complemented by wellness‑led initiatives. Wizz Financial is described as a neo‑banking platform facilitating cross‑border money movement and lending across strategic corridors that include India, the Gulf Cooperation Council, Southeast Asia, and the United States, leveraging a hybrid model of digital infrastructure and physical service networks.