B2B Marketing UnBoxed 2026 – AI‑Driven Marketing Conference

The B2B Marketing UnBoxed 2026 conference, presented by Mavens – India’s premier B2B CMO community – and powered by BambooBox, is scheduled for 24 July 2026 at the Sheraton Grand Bengaluru Whitefield Hotel & Convention Center. The event’s theme, “Marketing, Disrupted: Own It or Be Outpaced By It,” underscores the accelerating influence of artificial intelligence on B2B marketing, positioning the function as a central element of go‑to‑market (GTM) strategy rather than a peripheral campaign execution unit.

Purpose and Scope

The conference aims to move beyond high‑level inspiration to actionable insights, asking attendees what concrete changes they will implement on a Monday morning. Organisers stress that AI is no longer a mere productivity tool; it now informs buyer‑intent reading, account prioritisation, personalised engagement, impact measurement, and direct linkage of marketing activity to pipeline and revenue.

Organisers and Partners

  • Mavens curates the community of B2B CMOs and senior marketers.
  • BambooBox, described by its co‑founder and CEO Ankur Saigal as “India’s true AI‑native ABM agency,” provides the technology platform to eliminate operational complexity for marketers.
  • The 2026 edition is backed by a broad partner ecosystem, including George P. Johnson, CIO Association, Zoho, LinkedIn, Adroit, NeonTrumpet, a HubSpot Platinum Partner, Wizikey, Xoxoday, Enki Studios, Wozku, Bmax, and several other leading brands.

Speaker Line‑up

Keynote and panel speakers include:

  • Ankur Saigal (Co‑founder & CEO, BambooBox) – opening remarks on AI‑native ABM.
  • Parminder Singh (CEO, Reliance Enterprise Intelligences) – keynote on cross‑industry collaboration and breakthrough thinking.
  • Aneesh Reddy (Co‑founder & Managing Director, Capillary Technologies) – discussion on evolving B2B marketspace.
  • Rajan Anandan (Peak XV Partners), Ranjita Ghosh (Wipro), Praval Singh (Zoho), Kaustubh Chandra (ServiceNow India), Anjali Gupta (The Fractional CMO Company), Udit Agarwal (Exotel), Amit Thapliyal (Airtel Business Africa), and Bharati Sudhir (ex‑OpenText) – representing a mix of technology and non‑technology perspectives.

Historical Context

The inaugural UnBoxed event in 2025 attracted over 400 marketing professionals, including more than 250 CMOs and senior leaders, and featured a stage of respected voices from across the B2B ecosystem. Building on that momentum, the 2026 edition expands its industry lens and partner network, aiming to equip marketers with the confidence and capabilities to lead through AI‑driven disruption.

Quotes

  • Ankur Saigal: “The future belongs to marketers who lead strategy, not get buried in execution. As India’s true AI‑native ABM agency, we are proud to power UnBoxed 2026 because our mission is to eliminate operational complexity, helping marketing leaders focus on what matters most – driving growth and leading GTM.”
  • Parminder Singh: “The longer I have worked across technology and business, the more I have realised that the biggest breakthroughs happen when curious people come together and exchange perspectives. That’s why I am excited to deliver the keynote at B2B Marketing UnBoxed and be part of those conversations.”
  • Aneesh Reddy: “As the B2B marketspace continues to evolve, there's immense value in bringing the community together to exchange ideas and challenge conventional thinking. I am delighted to be speaking at UnBoxed 2026 and look forward to engaging with marketing leaders.”

Expected Outcomes

The conference promises a practitioner‑first agenda covering AI, GTM transformation, leadership, venture capital, customer experience, and business growth. By bringing together diverse industry voices, UnBoxed seeks to demonstrate that future marketing innovation will be shaped by leaders willing to learn across disciplines, industries, and experiences.

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