Announcement
Casio India Co. Pvt. Ltd., the Indian subsidiary of Japan‑based Casio Computer Co. Ltd., announced the launch of its first G‑SHOCK Exclusive Store in Indore, Madhya Pradesh. The outlet is located at Phoenix Pride of India, UG‑25A, Upper Ground Floor, MR10 Road, Indore – 452016, and will operate from 10:00 AM to 9:00 PM, seven days a week.
Store Details
The new G‑SHOCK Exclusive Store is positioned within a premium retail and lifestyle destination, designed to reflect the bold and rugged DNA of the G‑SHOCK brand. The space features contemporary retail aesthetics that create an immersive environment for consumers.
Product Range
The store offers an extensive selection of G‑SHOCK timepieces, including the latest limited‑edition models and iconic series such as the 5000, 5600, 6900, 110 and 2100 line‑ups. In addition, the store carries the motorsports‑inspired Edifice collection, the neo‑retro Vintage range, and everyday styles from the broader Casio collection.
Executive Quote
Mr. Takuto Kimura, Managing Director of Casio India, stated that the launch reflects the company’s continued commitment to strengthening the brand’s retail presence across India and bringing G‑SHOCK closer to consumers. He highlighted Indore as a vibrant and growing market with increasing appreciation for premium lifestyle brands and distinctive design, and noted that the store aims to provide greater access to G‑SHOCK’s latest collections while delivering an engaging retail experience.
About G‑SHOCK
G‑SHOCK was conceived in 1981 when Mr. Kikuo Ibe challenged conventional watch design, leading to the formation of Project Team Tough. Over two years, the team developed more than 200 prototypes, resulting in a shock‑resistant yet sophisticated watch architecture. Approaching its 40th anniversary in 2023, G‑SHOCK has sold over 100 million watches across 100 nations.
About Casio India
Casio India Co. Pvt. Ltd. (CIC) is the Indian subsidiary of Casio Computer Co., Ltd., a global leader in consumer electronics and business equipment solutions. Established in 1996, Casio India markets timepieces, electronic musical instruments, desktop calculators, and scientific calculators, embodying the corporate creed of “creativity and contribution.”