Launch Overview

Casio India announced the introduction of the G‑SHOCK 2500 Series analog collection in the Indian market. The launch was presented at an exclusive media event held in New Delhi, where attendees experienced the design philosophy “Depth in Shadow" through artistic installations by Chit1 Studios, Yogi Kumar and Buzzinka.

Product Details

The 2500 Series reinterprets the iconic DW‑5000C with a sophisticated analog format, combining durability, precision and contemporary aesthetics. The line comprises two models: the resin‑finished GAC‑2500 and the metal‑clad GMC‑2500. Both retain G‑SHOCK’s signature shock resistance and 20‑bar water resistance. A distinctive Two‑Eye Signature design places a small‑seconds display at the 9 o’clock position and a multifunction indicator at the 3 o’clock position.

Key Functionality

At the core of the series is the Multi‑Mission Date function, which uses a three‑cell window at the 3 o’clock position to show the date, stopwatch elapsed time and setting information. Once set, the fully analog watch automatically adjusts for month‑end changes and leap years, eliminating manual date correction.

Pricing and Availability

The G‑SHOCK 2500 Series is priced in India between INR 9,995 and INR 26,995 and is available through Casio India’s retail network.

Executive Commentary

During the event, Mr. Takuto Kimura, Managing Director of Casio India, addressed the audience, emphasizing that the 2500 Series marks an important milestone for G‑SHOCK in India. He noted the growing consumer appreciation for products that blend strong functionality with thoughtful design and craftsmanship, and highlighted the series’ “Depth in Shadow” concept as a refined analog expression of the brand’s legacy of toughness.

Brand Heritage

G‑SHOCK originated in 1981 from the vision of Mr. Kikuo Ibe, who sought to create a watch capable of withstanding any shock. Over four decades, the brand has sold more than 160 million watches across 130 nations and is approaching its 40th anniversary in 2023.

About Casio India

Casio India Co. Pvt. Ltd. is the Indian subsidiary of Casio Computer Co., Ltd., Tokyo. Established in 1996, the company markets timepieces, electronic musical instruments, desktop calculators and scientific calculators, positioning itself as a leading consumer‑goods manufacturer in India.