Colgate-Palmolive India announces free dental check-ups via QR code on any toothpaste pack, targeting all Indian consumers.
Initiative builds on 2024‑25 Oral Health Movement that already delivered over 4.5 million dental screenings nationwide.
Colgate partners with Indian Dental Association, onboarding 63,000 dentists and offering virtual consultations through Bajaj Health to improve rural access.
The release highlights that 9/10 Indians have oral health issues, only 9% visit dentists annually, and rural dentist‑patient ratio is 1:250,000.