CRIF Launches Ahmedabad Chapter of “Credit Goes to HER”

On 2 November 2026, CRIF Credit Information Services Private Limited, in partnership with IIMA Ventures, announced the inauguration of the Ahmedabad chapter of its “Credit Goes to HER” community, a platform aimed at advancing women’s participation in credit and improving financial empowerment for women. The launch event convened senior figures from banking, entrepreneurship, and research to discuss pathways for strengthening women’s access to credit.

The keynote address was delivered by Smruti Shah, Chief Executive Officer of Shri Mahila Sewa Sahakari Bank Ltd. The discussion panel comprised Ajaita S, Founder & CEO of Frontier Markets; Purvi Bhavsar, Co‑founder & Managing Director of Pahal; and Supriya Sharma, Partner at IIMA Ventures. Abirami B, Head of Research & Insights at CRIF, moderated the session.

Gujarat Credit Market Highlights

  • The state’s total retail credit portfolio stands at ₹13.0 lakh crore, reflecting a 19.0% year‑on‑year (YoY) increase.
  • The women’s credit portfolio reached ₹3.0 lakh crore, growing 21.0% YoY, thereby outpacing overall retail credit growth.
  • Segment‑wise loan growth recorded: Gold loans up 78.8% YoY, CD (certificate of deposit) loans up 43.8% YoY, and business lending up 25.1% YoY.
  • Portfolio quality improved, with the PAR 31‑180 metric declining to 2.0%.

These figures illustrate a robust expansion of credit in Gujarat, particularly within the women’s segment, and an overall improvement in asset quality.

About CRIF CIC

CRIF Credit Information Services Private Limited, formerly CRIF High Mark Credit Information Services Pvt. Ltd., is a licensed Credit Information Company (CIC) under the RBI’s Credit Information Companies (Regulation) Act, 2005. Established in March 2011, the firm serves banks, NBFCs, housing finance institutions, micro‑finance entities, insurers, corporates, MSMEs, and individual consumers, leveraging data from over 5,000 member institutions to provide credit analytics and risk‑assessment solutions.

Through the new Ahmedabad chapter, the “Credit Goes to HER” initiative seeks to foster dialogue among stakeholders, promote women’s leadership in credit, and create stronger pathways for women’s participation in India’s evolving credit ecosystem.

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