Company Update / Press Release under Regulation 30 of SEBI (LODR) Regulations, 2015
Strategic Expansion Roadmap
Elitecon International Limited has announced a strategic roadmap to build a diversified FMCG platform targeting approximately ₹20,000 crores in revenue by FY2030. The expansion strategy is based on a dual-platform model comprising:
- International tobacco export business
- Phased FMCG rollout focused on packaged foods and snacks, edible oils, and everyday household essentials
Current Order Book and International Contracts
The company currently holds a USD 119 Million+ contracted tobacco order book spanning Africa and the Middle East, including:
- Two-year export agreement with South Africa-based Bozza Tobacco (PTY) Ltd valued at approximately ₹2.02 billion (INR)
- Ongoing USD 97.35 million order under execution for the Middle East through Yuvi International Trade FZE
Manufacturing Infrastructure
The FMCG expansion will utilize the company's existing 40,000+ sq. ft. manufacturing facility in Nashik, Maharashtra. Capability enhancement initiatives include:
- Automation upgrades on selected production lines
- Expansion of in-house quality assurance laboratory
- Calibrated capacity additions aligned with confirmed order visibility
Capital Outlay and Distribution Targets
Planned capital outlay of ₹700 crore for FMCG expansion with specific targets:
- Distribution network targeting 5,000 partners
- Presence across 500,000+ retail outlets
- Expansion to 15+ international markets over time
- Portfolio comprising 10 consumer brands and 150+ SKUs
Execution Framework
The FMCG expansion will follow a milestone-led rollout structure with category launches executed only after documented readiness across:
- Manufacturing
- Sourcing
- Packaging
- Inventory
- Pricing
- Distribution parameters
Management Commentary
Kumar Anubhav Upadhyay, Executive Director, stated: "Our focus today is on disciplined execution of milestones we have already disclosed. An USD 119 Million-plus international order book across Africa and the Middle East, a 40,000+ sq. ft. manufacturing engine at Nashik, and a clearly articulated FY30 FMCG ambition together give Elitecon a credible multi-year growth corridor."
Company Background
Elitecon International Limited (formerly Kashiram Jain & Company Ltd) was founded in 1987 (CIN: L46305DL1987PLC396234). The company has operations spanning the UAE, the UK, Singapore, and more than 50 countries worldwide.
Cautionary Statement
The disclosure includes forward-looking statements relating to proposed revenue targets, capital outlay, distribution expansion, product launches, market expansion, capacity enhancement and future business strategy. These statements are subject to risks, uncertainties and execution-related factors, and actual results may differ materially.