Ethos Limited Opens 100th Boutique

Ethos Limited opened its 100th boutique in Indore, bringing its total to 100 stores across 32 Indian cities.
The retailer now showcases 75+ international luxury watch brands and has expanded into jewellery (Messika) and luxury luggage (RIMOWA).
Managing Director & CEO Pranav Saboo and Chairman Yashovardhan Saboo highlighted the milestone as a testament to customer trust and future growth.
Ethos, listed on BSE and NSE since May 30, 2022, operates flagship 22,000‑sq‑ft “City of Time” boutique in Gurugram.