Forever52 Launches Academic Makeup Range
In a press release dated Tuesday, August 18, 2026, Forever52 announced the launch of “Academic by Forever52,” an education‑led professional makeup range aimed at students, emerging artists, and working makeup professionals. The launch is positioned as a response to the challenge that emerging artists face in building a reliable vanity for practice and client work, emphasizing that professional education requires both technique training and access to suitable products.
The Academic collection comprises foundations, concealers, powders, bronzers, preparation products and makeup fixers. Each product is formulated with professional‑grade ingredients, offers practical shade options, and is priced to make vanity building more accessible for artists. Since its introduction, makeup artists from the Middle East, the United States, Europe, Russia and Brazil have been testing and reviewing the line, commenting on product quality, texture, coverage, blendability and suitability for professional use, while repeatedly highlighting the surprising affordability of the range.
Rajat Aggarwal, CEO of Future Makeup, explained that the range leverages Forever52’s 17 years of global professional makeup experience. He stated that “Trust is not created through one campaign or one product. It is built over years of consistently listening to makeup artists and developing products that perform in professional environments,” and that Academic “is the next chapter of that trust,” enabling students to learn, professionals to work, and emerging artists to affordably build their careers.
Forever52, a Dubai‑based international professional makeup brand, is represented in India by Future Makeup (India) Pvt. Ltd. and is marketed locally as “Bharat ki makeup artists ki pehli pasand.” The press release notes that the Academic range brings together product education, practical vanity building and professional performance under a single platform, allowing aspiring artists to understand textures, formulations, shades and applications while using products designed for real‑world professional requirements.
The announcement concludes with standard disclaimer language indicating that the release is provided under an arrangement with NRDPL and that PTI assumes no editorial responsibility for its content.