Herbalife India, a premier health and wellness company, announced a partnership with the Indian Olympic Association (IOA) designating it as the Official Nutrition Partner for the Indian contingent at the 20th Asian Games, Aichi‑Nagoya 2026, scheduled in Japan from 19 September to 4 October 2026. The partnership was formally introduced at the Athlete Send‑off Ceremony held in New Delhi on 8 September 2026, where Herbalife’s senior leadership – Akash Mehrotra, Senior Director – Marketing, and Ratnesh Lal, Senior Director – Public Affairs – represented the company. Managing Director Ajay Khanna expressed pride in supporting Team India, emphasizing the company’s decades‑long expertise in sports nutrition and its commitment to providing science‑backed nutrition support to help athletes achieve peak performance. P. T. Usha, President of the IOA, welcomed the collaboration, noting that credible partners are invaluable as athletes prepare for the rigours of continental competition. Throughout the Games, Herbalife rolled out a national campaign across print and social media platforms, highlighting the Indian athletes’ journey and raising awareness of the critical role of sports nutrition. The company underscored that the partnership aligns with its broader objective of strengthening India’s sporting ecosystem and inspiring a healthier, more active lifestyle nationwide. Herbalife International India Private Ltd. operates in over 95 markets, offering science‑backed food and non‑food products through an entrepreneurial distributor network. The press release was distributed via PRNewswire on 28 September 2026.