Date: July 26, 2026

International Market Expansion

Hero MotoCorp's electric brand VIDA has made its global debut by entering the Nepal market, marking the brand's first international market entry and the start of its global operations. The expansion is executed through a distributor partnership with CG Motors (Chaudhary Group), a prominent leader in Nepal's business sector that currently operates a vast network of more than 160 companies and 123 brands worldwide.

Product Portfolio Launch

The company is introducing two product lines to the Nepalese market:

VIDA VX2 EVOOTER Range:

  • Features two distinct variants: VX2 Plus and VX2 Go
  • Technologically advanced portfolio ranked highest in Two-Wheeler Initial Quality Study by JD Power
  • Designed for everyday commuters with optimal range and robust performance

VIDA DIRT.E K3:

  • Electric youth off-roader tailored specifically for younger riders
  • Winner of Red Dot Design Award 2025 and CES Innovation Award 2026
  • Engineered to grow alongside young riders with adaptive sizing system

Product Specifications

VIDA VX2 Plus Variant:

  • 18-degree gradeability designed for Nepal's challenging terrain
  • High-performance 4.4 kWh setup with dual 2.2 kWh removable battery units
  • 140 km real-world range (as per internal testing under standard conditions)
  • Top speed of 90 km/h
  • 0–40 km/h acceleration in 3.1 seconds
  • DC fast charging enables 0–80% charge in 65 minutes

VIDA VX2 Go Variant:

  • 2.2 kWh removable battery
  • 75 km real world range (as per internal testing under standard conditions)
  • Top speed of 70 km/h
  • 0–40 km/h acceleration in 4.2 seconds
  • DC fast charging (0–80%) in 65 minutes

Both VX2 Variants Feature:

  • Removable batteries for easy home charging via standard 5A socket
  • Smart connected features including My VIDA app, navigation, geo-fencing
  • Call/SMS alerts and OTA updates

VIDA DIRT.E K3 Specifications:

  • Three-size adaptive system (small, medium, and large configurations)
  • Robust app-based parental controls for acceleration management and speed limits
  • Three distinct speed tiers: Mode 1 (8–9 km/h), Mode 2 (17–18 km/h), Mode 3 (23–24 km/h)
  • 350W motor paired with 360Wh removable battery
  • Up to 3 hours of riding time (depending on terrain & mode)
  • Charges from 20–80% in approximately 2 hours

Management Commentary

Kausalya Nandakumar, Chief Business Officer, Emerging Mobility Business Unit, Hero MotoCorp stated: "This launch marks a proud and defining moment as VIDA goes global. We are thrilled to take the very best of our engineering and design capabilities beyond India, starting with Nepal, a strategically crucial market where riders are quickly adopting smart electric mobility."

Nirvana Chaudhary, Managing Director, Chaudhary Group, Nepal added: "The entry of VIDA perfectly aligns with Nepal's shift towards sustainable mobility. By offering advanced electric products & solutions tailored for both, everyday commuters and the next generation of riders, this product launch redefines our two-wheeler landscape."

Company Background Context

Hero MotoCorp has been operating in Nepal since 2014, earning trust of riders nationwide over a decade of continuous growth. The company is headquartered in New Delhi, India, and is the world's largest manufacturer of motorcycles and scooters for 25 consecutive years with approximately $5 billion revenue.

Global Footprint:

  • Operations span 53 countries across Asia, Africa, Europe, Central and Latin America
  • Customer base of over 130 million
  • Eight manufacturing facilities (six in India, one in Colombia, one in Bangladesh)
  • Two Research and Development centers: Centre for Innovation and Technology (India) and Tech Centre Germany

EV Strategy:

  • Driving transition to electric mobility through VIDA brand
  • Strategic alliances with Harley-Davidson and Zero Motorcycles
  • Strategic investments in Ather Energy and Euler Motors
  • Only Indian two-wheeler manufacturer listed on Dow Jones Sustainability Index (DJSI)

Note: All range, performance, and charging specifications are based on internal testing under standard conditions and may vary as per usage, environmental factors and individual device settings.