Honasa Consumer Limited announced a senior management change effective October 23, 2026. Mr. Vipul Maheshwari, previously EVP – Product and Data, has been elevated to the position of Chief Product & Technology Officer (CPTO).

New Responsibilities

In his new role as CPTO, Mr. Maheshwari will lead the company's product, technology, engineering, and analytics functions. His mandate includes advancing the company's AI-led transformation and agentic AI vision. He will be responsible for driving the evolution of these capabilities into scalable, AI-powered systems that enable smarter decision-making, greater operational efficiency, and new ways of working.

Background and Qualifications

Mr. Maheshwari has been with Honasa for the past six years, playing a pivotal role in building the company's data and product capabilities. He holds a master's degree in Mathematics and Computer Science from the Indian Institute of Technology Delhi. Prior to joining Honasa, he held key positions at Delhivery and Global Analytics India Pvt. Ltd.

Strategic Context

The elevation is part of Honasa's strategy to leverage AI as a strategic enabler of business transformation as the company scales its diverse portfolio of beauty and personal care brands. The company is building AI-powered tools and intelligent workflows to simplify complex processes, automate tasks, and enable faster decision-making, while exploring agentic AI systems that can execute multi-step workflows.

Management Commentary

Varun Alagh, Co-founder and CEO of Honasa Consumer Limited, commented: "Technology has always been an important enabler of our growth, and AI presents an opportunity to fundamentally rethink how we build and operate our business. Vipul's strong foundation in data and product, along with his deep understanding of our business, makes him well positioned to shape and lead this journey."

Vipul Maheshwari stated: "AI and agentic systems represent a fundamental shift in how businesses will operate. My priority will be to translate this vision into scalable capabilities that deliver measurable business impact, strengthen organisational agility and create lasting value."

Disclosure Compliance

The update was communicated to the National Stock Exchange of India Limited and BSE Limited. A press release was enclosed as an annexure to the disclosure, and the information will be hosted on the company's website at www.honasa.in.