I Squared Capital has partnered with Blackstone to explore a bid for Ströer SE’s core out‑of‑home advertising and digital content business.
Ströer’s shares have fallen, valuing the company at roughly €2 billion ($2.3 billion) after I Squared dropped its earlier pursuit.
Management, led by Co‑CEO Udo Mueller, may seek a valuation of €3.5 billion or higher for the unit.
No final decision on bid structure; consortium could target the entire Ströer group.