IKF Secures Digital Marketing Mandate for Paysquare
On June 17, 2026, IKF, a full‑service digital marketing and website solutions agency headquartered in Pune, India, announced that it has onboarded Paysquare, a leading payroll and HR solutions provider, as a new client. Under the integrated mandate, IKF will manage Search Engine Optimization (SEO), Pay‑Per‑Click (PPC) advertising, an Annual Maintenance Contract (AMC), and website hosting for Paysquare. The engagement is described as a strategic collaboration intended to strengthen Paysquare’s digital presence, improve online visibility, and ensure seamless website performance across platforms.
IKF will focus on driving sustainable traffic growth, generating high‑quality leads, and enhancing brand visibility within the competitive HR and payroll technology space. For SEO, the agency will undertake keyword optimisation, technical SEO enhancements, and content recommendations to improve organic search performance. PPC and social media initiatives will target audience acquisition, brand awareness, and performance‑driven campaigns aligned with Paysquare’s business goals. Ongoing website maintenance and secure hosting will be provided to guarantee optimal speed, uptime, and scalability.
The IKF team noted that the partnership reflects its expanding footprint in the B2B and SaaS segments, where performance‑focused digital strategies are crucial for demand generation and brand credibility. IKF emphasizes its 25+ years of experience in digital marketing and web solutions, positioning itself as the best website design company and best SEO agency in Pune, with a proven track record of improving SEO and AEO performance, increasing organic visibility, and delivering measurable results.
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