iQIYI launched "Voices of Youth", China's first pop performance choral variety show featuring 25 young artists across vocals, idols, actors, musicians.
The show topped Weibo's Most Anticipated Variety Shows chart multiple times before its April 24 premiere and debuted globally on iQIYI International.
It introduces a novel SATB four‑part choral format blended with dance and theatrical staging to appeal to younger, international audiences.
The production aims to foster cultural exchange by featuring leading Chinese and foreign choral ensembles, showcasing youth talent worldwide.