James Murdoch, via Lupa Systems, is in advanced talks to buy New York magazine and several podcasts from Vox Media for about $300 million.
No definitive agreement exists yet; sources say the assets could command a higher price than the $300 million offer.
Murdoch recently sold his remaining stakes in News Corp and Fox Corp, completing his exit from the family media empire.
The potential deal would expand Lupa Systems' portfolio with established print and digital‑audio media properties.