Jefferies Ranks Tobacco Stocks Amid Pouch Competition

Jefferies ranked top tobacco stocks based on March oral nicotine pouch performance, highlighting Philip Morris, British American Tobacco, Altria, Imperial Brands.
Philip Morris’s ZYN brand saw volume growth slow to 2.4% in March, price per unit $6.80, staying above the category average.
British American Tobacco’s Velo posted 197.2% volume and 247.2% value growth in March versus February, with price $5.20 and 14.1 million units sold.
Altria’s on! brand volumes fell 15.5% in March, price rose to $4.60; Imperial Brands’ Zone grew 31.3% volume, remaining a US player.