Press Release – Jewels by Annu Chadha Flagship Opening
Jewels by Annu Chadha, a jewellery house founded in 2001 by Annu Chadha, announced the opening of its new flagship boutique located on the ground floor of The Corridors, 100 Feet Road, Dr Ambedkar Colony, Chattarpur, New Delhi 110074. The inauguration ceremony was conducted by Rajya Sabha Member of Parliament Vikramjit Sahney, marking a significant milestone in the brand’s expansion.
The new store adds to the brand’s existing retail footprint, which began with the 2007 boutique at Taj Chandigarh and continued with the South Extension boutique in New Delhi opened in 2011. The Chattarpur flagship is positioned to serve customers across South Delhi and the broader Delhi‑NCR region, offering the house’s collections in a setting that reflects its design philosophy of timeless, family‑centric jewellery.
Jewels by Annu Chadha underscores its commitment to in‑house Indian craftsmanship, with all pieces designed and handcrafted domestically. Each item is BIS‑hallmarked, reinforcing the brand’s focus on purity and authenticity. The boutique continues the house’s emphasis on personalized client experiences, catering especially to significant life events such as weddings and family celebrations.
The press release notes that the next generation of the Chadha family is now actively involved in client relationships, bespoke experiences, business development, and overall brand growth, bringing a contemporary outlook while preserving the foundational values of craftsmanship and trust.
Contact Details
- Instagram: @jewelsbyannuchadha
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