Overview

Kerakoll, a global leader in sustainable building solutions, announced the expansion of its flagship H40 adhesive family in India with the launch of two new products – H40 Extreme and H40 Tech – joining the existing H40 Gel.

Product Details

  • H40 Gel is described as a category‑defining innovation noted for superior workability, durability, total wettability and enhanced adhesion, and has become a trusted solution among professionals.
  • H40 Extreme and H40 Tech are engineered for the increasing complexity of modern construction, specifically targeting large‑format tile installations, heavy‑duty, and high‑performance applications. Both products feature advanced formulations that deliver enhanced strength, precision and reliability across demanding environments.
  • The expanded portfolio – H40 Gel, H40 Extreme and H40 Tech – offers a complete, integrated adhesive system designed to cater to a wide spectrum of substrates, surfaces and use cases, enabling architects, contractors and applicators to achieve consistent performance.

Market Approach

The new adhesives will be distributed through select channel partners, a strategy intended to provide focused expertise and an optimal product experience for specialised applications.

Executive Comments

  • Ahzam Javed, Regional Director – Asia Pacific, Kerakoll, stated that “H40 Gel has been a game‑changer in the adhesive category, redefining expectations around performance and ease of application. With the introduction of H40 Tech and H40 Extreme, we are building on this legacy to bring next‑generation solutions to India.”
  • Abisanka Sinha, Senior Product Manager, Kerakoll India, added that the additions “strengthen the H40 portfolio with solutions that respond to the evolving needs of professionals working on increasingly demanding tile and stone applications,” emphasizing the company’s commitment to innovation that helps people work better, with confidence and consistency.

Company Background

Kerakoll Group was established in 1968 in Italy and is recognized globally for sustainable building materials, including adhesives, grouts, coatings and waterproofing systems. The group focuses on eco‑friendly products that enhance durability, aesthetics and energy efficiency across residential, commercial and industrial projects. Kerakoll India is headquartered in Mumbai, operates two main production units in Vadodara and Jaipur, and works with multiple manufacturing partners across the country.

Additional Information

A promotional video is available on YouTube at www.youtube.com/watch?v=X9Bqx2yF33o&t=33s.