KRAFTON India reported BGMI esports viewership surged to over 930 million in 2025, a 201% increase from 2024.
The 2026 Battlegrounds Mobile India Series attracted 600,000 peak concurrent viewers, 360+ million views, 420+ million impressions and ~20 million watch hours.
KRAFTON India invested over INR 20 crore since 2023, raising BGIS 2026 pool to INR 4 crore and touring 130+ colleges.
Major brands such as iQOO, Realme, KIA, Monster Energy, Hero MotoCorp and Swiggy endorse BGMI esports as a high‑reach, high‑ROI activation platform.