Announcement
Krishna's Herbal & Ayurveda announced the launch of its nationwide "Healthy Habits, Healthy You" campaign in collaboration with celebrity fitness instructor Yasmin Karachiwala, aiming to promote sustainable weight management through balanced nutrition, regular physical activity, and Ayurvedic principles.
Campaign Details
The initiative seeks to encourage individuals to adopt long‑term healthy lifestyle habits rather than quick fixes, targeting rising lifestyle‑related health concerns. It will be supported by an integrated outreach programme across digital platforms, social media, wellness education initiatives, and consumer engagement activities.
Product Highlight – Shapefix Juice
At the centre of the campaign is Shapefix Juice, an Ayurvedic wellness formulation developed by Krishna's Herbal & Ayurveda to support weight management when combined with a balanced diet and regular exercise. The juice is prepared using carefully selected Ayurvedic herbs and is claimed to support healthy metabolism and energy levels, promote digestive wellness, aid natural weight management as part of a healthy lifestyle, and protect the body against oxidative stress.
Statements
CEO Shrawan Daga said the collaboration reflects the company’s commitment to making authentic Ayurvedic wellness relevant for today’s consumers and to inspire lasting wellness through consistency, discipline, and informed lifestyle choices. Yasmin Karachiwala emphasized that there are no shortcuts to lasting fitness and that sustainable results come from balanced nutrition, regular movement, and healthy daily habits, praising the blend of traditional Ayurvedic wisdom with modern wellness practices.
Availability
Shapefix Juice is available through Krishna's Herbal & Ayurveda’s authorised distribution network and selected retail and online channels across India.