KSDL Appoints Tamannaah Bhatia as Brand Ambassador

Karnataka Soaps and Detergents Ltd (KSDL) announced actress Tamannaah Bhatia as the new brand ambassador for Mysore Sandal.
The move aims to modernise the century‑old heritage brand and expand its reach to younger consumers across India and overseas.
Mysore Sandal, a GI‑tagged sandalwood soap owned by KSDL, leverages its “Liquid Gold” oil heritage in the new campaign.