Property and Agreement Details
Lemon Tree Hotels Limited has signed a License Agreement for Keys Select by Lemon Tree Hotels, Mathura. The property will be managed by Carnation Hotels Private Limited, a wholly-owned subsidiary of Lemon Tree Hotels Limited.
Property Specifications
The new hotel will feature:
- 65 well-appointed rooms
- Restaurant
- Banquet hall
- Meeting/conference facilities
- Swimming pool
- Spa
- Fitness center
- Other public areas
Strategic Context and Location
Mathura is described as one of India's most significant religious and cultural destinations, located within the popular Agra–Mathura–Vrindavan tourism belt. The property offers convenient connectivity to:
- Mathura Railway Station: approximately 5 km away
- Noida International Airport, Jewar: approximately 95 km away
Management Commentary
Mr. Vishvapreet Singh Cheema, President, Lemon Tree Hotels Ltd., stated: "Uttar Pradesh is an important market for us, with strong demand across religious tourism, leisure and business travel. The Agra–Mathura–Vrindavan trail, in particular, attracts visitors throughout the year. With an operational Lemon Tree Hotel in Agra and Keys Select by Lemon Tree Hotels, Vrindavan in the pipeline, the Mathura signing further builds our presence across this important pilgrimage and leisure destination."
Portfolio Impact
This signing strengthens Lemon Tree Hotels' presence in Uttar Pradesh to:
- 8 operational hotels
- 19 upcoming properties in the state
The company currently operates 130+ hotels across 80+ cities in India and abroad, with a pipeline of 150+ upcoming properties.
Brand Portfolio
Lemon Tree Hotels Limited operates seven distinct brands:
- Aurika Hotels & Resorts
- Lemon Tree Premier
- Lemon Tree Hotels
- Red Fox
- Keys Prima
- Keys Select
- Keys Lite
These brands cater to experiences across upper upscale, upscale, upper midscale, midscale, leisure, wildlife, and spiritual segments.