Key Transaction Details
Lemon Tree Hotels Limited has signed a License Agreement for a new property named Keys Select by Lemon Tree Hotels, Panthpiplai, Ujjain in Madhya Pradesh. The property will be managed by Carnation Hotels Private Limited, a wholly-owned subsidiary of Lemon Tree Hotels Limited.
Property Specifications
The hotel will feature 51 well-appointed rooms. Amenities will include a restaurant, a banquet hall, a meeting/conference room, a swimming pool, and a fitness center. It is described as a full-service midscale hotel.
Strategic Rationale and Location
The property is situated directly on the Indore-Ujjain Road. This strategic location is intended to benefit from the economic strength of Indore (the state's commercial capital) and the spiritual appeal of Ujjain. The hotel aims to serve a diverse mix of demand generated by these two cities. The management commentary, provided by Mr. Vishvapreet Singh Cheema, President, highlights Ujjain's infrastructure and tourism investments, its proximity to Indore, and the upcoming Simhastha 2028 event as key factors for the location's potential.
Portfolio Impact
This signing increases Lemon Tree Hotels' portfolio in Madhya Pradesh to 15 properties. This comprises three operational hotels and 12 upcoming properties.
Connectivity
The property offers excellent road connectivity. Devi Ahilyabai Holkar Airport (Indore) is approximately 41 km away, and Ujjain Junction Railway Station is located 18.5 km from the property.