Overview
The press release dated Saturday, 24 October 2026, issued by Lendingkart Group, outlines how micro, small and medium enterprises (MSMEs) can prepare for the Diwali 2026 demand surge by securing short‑term financing.
Economic Context
According to the Economic Survey 2025‑26 released by the Ministry of Finance, MSMEs account for 31.1 % of India’s gross domestic product, contribute 35.4 % of manufacturing output and generate 48.58 % of the country’s exports. These figures underscore the sector’s pivotal role in the economy and the importance of maintaining adequate working capital during peak festive periods.
Seasonal Preparation Requirements
The report highlights that MSMEs must build inventory, procure raw materials, and allocate additional funds to cover heightened expenses before sales materialise. Effective cash‑flow planning is essential to avoid disrupting regular operations. Managing the timing gap between upfront expenditures and customer payments is presented as a critical component of healthy cash‑flow management.
Financing Offer by Lendingkart
Lendingkart, described as a fintech focused on MSME finance, offers corporate business loans of up to Rs 50 lakh to eligible enterprises. The financing is positioned as a tool to meet working‑capital requirements, fund inventory build‑up, and support operational expenses associated with the festive sales spike. The loan is subject to assessment and verification under the company’s digital lending model, which aims to simplify the application journey for business owners across India.
Executive Commentary
Aman Khanna, Digital Marketing Director at Lendingkart, is quoted saying that the festive season presents significant growth opportunities for India’s MSMEs, but capitalising on demand requires careful financial planning. He stresses that anticipating working‑capital needs and accessing credit responsibly can help businesses manage seasonal fluctuations and build long‑term resilience.
About Lendingkart
Lendingkart provides technology‑driven business loans up to Rs 50 lakh, targeting micro, small and medium enterprises. The company’s digital platform streamlines loan applications, assessment, and disbursement, enabling eligible businesses to obtain finance for working‑capital and operational needs. Further information is available at www.lendingkart.com.
Disclaimer
The press release is distributed under an arrangement with Newsvoir. PTI assumes no editorial responsibility for the content.