Opening of Third Bengaluru Boutique
Longines inaugurated its third boutique in Bengaluru on 10 August 2026 at Phoenix Market City. The ceremony was led by actress Sara Ali Khan, designated as Longines’ Friend of the Brand. Following the inauguration, Sara Ali Khan visited a second Longines outlet located in Phoenix Mall of Asia for a relaxed outing.
Product Offering
The new boutique displays a curated selection of the brand’s latest releases, including the refined PrimaLuna, the versatile Conquest, the seaside‑ready HydroConquest, the exploratory Legend Diver, the elegant DolceVita, and the heritage‑focused Master Collection.
Statements from Brand Ambassador
Sara Ali Khan remarked that the opening of a third store in Bengaluru “speaks volumes about the loyalty of its customers in this city” and expressed hope that the success would be replicated across India. She added that Longines “quietly marks every moment with effortless joy and elegance – that’s what makes it unique.”
Company Background
Longines was founded in Saint‑Imier, Switzerland in 1832 and is renowned for tradition, elegance and performance. The brand serves as an official timekeeper for world sports championships and partners with international sports federations. Longines is a member of the Swatch Group Ltd, the world’s leading timepiece manufacturer, and its products are sold in more than 130 countries.
Key Personnel Mentioned
- Mrs. Achla Chawla – Brand Manager, Longines India
- Ms. Sara Ali Khan – Friend of Brand, Longines India
- A. Jaleel Nawaz – Director, Zimson
- A. Jameel Nawaz – Director, Zimson
Disclaimer
The press release is provided under an arrangement with Newsvoir; PTI assumes no editorial responsibility.