Lululemon shares fell nearly 4% in pre‑market trading after announcing Heidi O’Neill, former Nike executive, as CEO effective Sept 8 2026.
O’Neill, with 25+ years at Nike and board roles at Spotify, Hyatt and Lithia, will replace interim co‑CEOs Meghan Frank and André Maestrini.
Barclays analyst Adrienne Yih calls the hire an incremental positive but expects its impact in 2027, keeping 2026 a “Reset” year.
Activist Elliott Investments had previously pushed for an alternative candidate; O’Neill will be based in Vancouver.