Moloco Agency Partner Program Launch
Moloco, a global AI‑native performance advertising company, announced on 17 August 2026 the launch of its Moloco Agency Partner Program, an initiative designed to deepen strategic collaboration with advertising agencies and to help brands unlock growth across the independent app ecosystem.
The program debuted with more than a dozen founding partners—specifically PMG, Dentsu UK&I, M+C Saatchi Performance, SplitMetrics, RocketLab, Admiral Media, Addict Mobile, Tappx, BlueMedia, GatherOne, Yaaha, CyberZ and Opt—spanning four geographic regions: North America, EMEA, LATAM and APAC.
Participating agencies gain access to a suite of benefits, including certification and education on the Moloco platform, dedicated support teams, co‑marketing opportunities, and closer collaboration with Moloco’s product and go‑to‑market teams. As agencies deepen their partnership, they can also unlock additional strategic planning resources, executive engagement, and joint marketing initiatives aimed at growing both the agency’s and its clients’ businesses.
Chief Business Officer Sunil Rayan emphasized that agencies are critical in navigating the rapidly changing advertising landscape and that Moloco is committed to providing the education, collaboration and support needed to create greater client value. He highlighted that the program will deliver education, joint go‑to‑market efforts and executive engagement to unlock new growth opportunities for marketers.
Founding partners also shared positive remarks. Nimit Chaudhry, Founder and CEO of strongmetrics, noted that Moloco’s AI‑driven optimization has been central to delivering high‑performing user acquisition campaigns and that the partnership will grow alongside Moloco’s expanding footprint in India and globally. Megan Knaggs, App Performance and Gaming Lead at Dentsu UK&I, said the program offers a natural next step for clients moving beyond walled‑garden app marketing. Arooshi Dharamdasani, CEO of Momentus, highlighted the AI‑driven programmatic technology and audience intelligence that enable better lower‑funnel performance for brands across India and international markets.
Future phases of the program are expected to introduce an agency badge that publicly showcases each agency’s expertise, with additional agencies slated to join over time.
Moloco, founded in 2013, operates Moloco Ads, an AI‑native performance advertising platform for mobile app marketers, and Moloco Commerce Media, an AI‑native retail media business. Its solutions reach over 200 countries and territories, and the company maintains offices in the United States, United Kingdom, Germany, Korea, China, India, Japan and Singapore. More information about the program is available at https://www.moloco.com/solutions/agency‑partner‑program.