Nu Skin India Funds 700,000 Mid-Day Meals

Partnership Overview

Nu Skin India, the Indian arm of the global direct‑selling beauty and wellness company Nu Skin Enterprises (NYSE: NUS), announced a partnership with The Akshaya Patra Foundation to support mid‑day meals for government and government‑aided school children across India. Through the Nu Skin Force for Good Foundation, the company has allocated approximately Rs 47.5 lakh, which will fund 700,000 mid‑day meals for more than 3,000 students during the project period.

Pharmanex‑Linked Giving Initiative

The collaboration incorporates a giving mechanism tied to the sale of Nu Skin’s Pharmanex wellness products in India. Specifically, each unit sold of the LifePak Elements daily nutritional supplement and the Optimum Omega omega‑3 supplement will contribute towards the cost of a mid‑day meal, thereby linking product consumption directly to child nutrition outcomes.

Akshaya Patra’s Scale and Role

The Akshaya Patra Foundation, an implementing partner for the Government of India’s PM POSHAN (formerly Mid‑Day Meal Scheme) initiative, operates a public‑private partnership model that delivers hot, nutritious meals to over 2.35 million children every school day across more than 25,000 government and government‑aided schools nationwide.

Corporate Statements

Chandramoorthy Thirukannapiran, General Manager of Nu Skin India, stated that growth must be anchored in purpose and that the partnership allows the company to “bring that commitment to life in India” by supporting children’s nutrition and education while enabling the India community to participate through the Pharmanex‑linked giving initiative. Shridhar Venkat, CEO of The Akshaya Patra Foundation, highlighted that Nu Skin’s support of 700,000 meals directly fuels learning aspirations for thousands of children and moves the foundation closer to its goal of a well‑educated and well‑nourished India.

Global Context of Nu Skin’s Child‑Nutrition Efforts

Nu Skin’s global “Nourish the Children” initiative has, since its inception in 2002, purchased and donated a cumulative total of 900 million meals worldwide through third‑party charity partners, reinforcing its long‑term commitment to child nutrition.

Strategic Significance

The partnership underscores Nu Skin India’s purpose‑led growth strategy, aligning its business operations with measurable community impact in the domains of child nutrition and education, while also leveraging its product portfolio to generate sustainable funding for the mid‑day meal programme.