PlaySimple Games Limited files Draft Red Herring Prospectus for an Offer for Sale of up to ₹31,500 million by promoter MTGx Gaming Holding AB.
The company is India's largest pure-play casual mobile games publisher with 30 live games, 4.99 million daily active users, and revenue of ₹22,598 million in 2025.
Financial performance shows 20.4% revenue growth in 2025 but 31.1% profit decline due to increased user acquisition costs and employee benefit expenses.
Key risks include customer concentration with top ad network accounting for 37.76% of revenue, data privacy regulations, and dependency on third-party platforms.