Qualcomm (NASDAQ:QCOM) shares fell 0.5% on Friday, 24 July 2026, after Bloomberg reported that the company had informed its customers of double‑digit percentage price increases. A copy of a letter seen by Bloomberg shows the San Diego‑based chipmaker will apply the price hike to products shipped after September 1. Qualcomm attributed the increase to rising costs from its suppliers, stating it had exhausted its ability to absorb these costs and had attempted to secure alternative components from new sources. Despite a midday spike in the share price, the stock closed lower.