Launch Overview
On 2 September 2026, Quickeee announced the official launch of its quick‑commerce fashion platform in Mumbai, promising delivery of apparel, footwear and accessories within 60 minutes to any location across the city. The service is built on a network of hyperlocal dark stores that enable rapid pick‑pack‑dispatch operations, allowing orders to be fulfilled from South Mumbai to the far suburbs within the guaranteed hour.
Try‑Before‑You‑Buy Model
Quickeee introduces a try‑before‑you‑buy model where customers can order multiple sizes or styles, try them on at home, and pay only for the items they decide to keep. Items that are not retained are handed back to the delivery executive on the spot, converting the typical multi‑day return process into an instant, on‑the‑doorstep decision.
Funding and Expansion Plans
The launch is supported by an undisclosed round of funding, which the company intends to deploy to strengthen its fulfilment network, broaden its curated catalogue, and prepare for expansion into additional Indian cities in the coming months.
Operational Highlights
Quickeee’s platform leverages data‑driven demand forecasting to keep high‑demand styles from partner brands stocked and ready before customers request them. The curated catalogue includes everyday essentials, occasion wear, footwear and accessories for both men and women, selected to simplify discovery and complement the rapid delivery promise. The Quickeee app is available for download on iOS and Android platforms.
Management Commentary
Naveen Kunal, Director of Quickeee, stated that the biggest barrier to online fashion is uncertainty around fit, style and wait time, and that the try‑before‑you‑buy model removes this uncertainty at the point of decision rather than after a return cycle.
Disclaimer
The press release is provided under an arrangement with NRDPL; PTI takes no editorial responsibility for the content.