RASA Group Announces NEXT UNICORN – Season 1

On 27 August 2026, RASA Group, a new‑age diversified conglomerate founded by Rahul Agarwal (formerly of Organic Harvest), issued a press release from New Delhi unveiling NEXT UNICORN – Season 1, a founder‑growth platform aimed at discovering and scaling India’s next generation of entrepreneurs.

The programme will open applications on 17 August 2026 and close on 10 September 2026, targeting between 5,000 and 6,000 startups and entrepreneurs from across the country. From this pool, a Top 30 will be selected and announced on 15 September 2026. Those shortlisted will attend a two‑day Founder Experience in New Delhi on 25‑26 September 2026, where they will present their businesses, entrepreneurial journeys, ambitions and growth potential.

Following the Delhi event, the cohort will be narrowed to six finalists who will travel to China with Rahul Agarwal for a curated business immersion at the Canton Fair, one of the world’s largest trade exhibitions. The China immersion, including travel and accommodation, will be provided by RASA Group at zero cost to the founders. After the immersion, the six businesses will be evaluated for scalability and growth, and each may become eligible for a potential investment of up to ₹10 crore from RASA Group, together with strategic expertise, business guidance and execution support.

The two‑day Delhi experience will also serve as the core filmed component of the intellectual property, documenting the participating founders and their ventures.

RASA Group currently operates four strategic verticals: Jee Bhar Ke (culinary experiences and packaged foods), Avani Infratech (sustainable real‑estate and commercial developments), Sarvagun (holistic healthcare and modern Ayurveda centres), and Friday Night Cars (curated luxury automobiles). The Group’s broader vision is to establish a strong pan‑India presence over the next three to five years and to achieve a group or sub‑brand listing within the next two to three years.

For further information, the Group’s website is https://rasagroup.in/.