Reformation Targets $500M Revenue, Plans IPO

Reformation, the womenswear retailer known for dressing celebrities such as Taylor Swift, Meghan Markle and Hailey Bieber, is preparing to go public this summer, according to a Wall Street Journal report that cited people familiar with the matter. The company could confidentially file for an initial public offering as early as next week, with a target listing in July 2026, although the exact timing has not been finalised and may change. Sources said Reformation is expected to generate more than $500 million in revenue for the current year. The retailer intends to capitalize on what it views as favourable capital‑market conditions following the recent debut of rocket maker SpaceX earlier this month, and notes that other high‑profile IPOs such as OpenAI and Anthropic are also slated for this period. The article was produced with AI assistance and reviewed by an editor.