NSE Symbol: SFL

Date: October 01, 2026

Disinvestment / Strategic Actions

Sheela Foam Limited (SFL) entered into an amendment agreement on October 1, 2026, with House of Kieraya Limited (HOK/Furlenco) and its significant shareholders to change the Affirmative Vote Matters in the Shareholders' Agreement executed on July 17, 2023.

Consequently, the status of House of Kieraya Limited has changed from a jointly controlled entity to a subsidiary of Sheela Foam Limited, effective from the amendment date (October 1, 2026).

Target Entity Details:

  • Name: House of Kieraya Limited (HOK/Furlenco)
  • Business: Leading furniture company with strong online presence
  • Operational Cities: Bengaluru, Mumbai, and Delhi NCR
  • Industry: Furniture
  • Founded: 2012 by Mr. Ajith Mohan Karimpana
  • Turnover (including other income):
  • FY 2023-24: ₹152 Crore
  • FY 2024-25: ₹240 Crore
  • FY 2025-26: ₹375 Crore

Transaction Details:

  • The amendment does not involve any transfer of shares or payment of any consideration
  • No monetary consideration exchanged between parties
  • SFL maintains its existing 34.53% equity shareholding in House of Kieraya Limited
  • The change in control resulted from exercise of contractual rights through amended affirmative vote matters
  • No governmental or regulatory approvals required
  • The change in control and status became effective immediately upon execution of the amendment

Strategic Rationale:

  • The acquisition of control will help the Company enter the fast-growing branded furniture market
  • Furlenco is described as one of the fastest-growing furniture companies in India operating a tech-driven business

Related Party Aspects:

  • The promoter/promoter group has an interest in HOK by virtue of their directorship/representation in HOK
  • The relationship between SFL and HOK changes from jointly controlled entity to subsidiary

KMP / Board / Auditor Changes

Not Specified

Dividend Declaration or Non-Declaration

Not Specified

Board Meeting Outcomes

Not Specified

Financial Results (Standalone & Consolidated)

Not Specified

Other Operational / Legal / Strategic Disclosures