Sportradar Group AG Share Reaction
Sportradar Group AG (NASDAQ:SRAD) shares rose 6% on Thursday following the announcement of a significant expansion of its partnership with Polymarket.
Expanded Partnership Details
The new agreement extends coverage to more than 20 global sports leagues and competitions, adding premium leagues such as Germany's Bundesliga, Euroleague Basketball, the Chinese Basketball Association (CBA), Australia's National Basketball League (NBL), the four tennis Grand Slam events, and UTR Pro events. Collectively, the partnership now encompasses approximately 300,000 matches each year across soccer, basketball and tennis.
Services Provided Under U.S. Agreement
Under the United States agreement, Sportradar will deliver Polymarket premium sports data, live streaming, live odds, audiovisual content with exclusive streaming rights for the ATP Tour, Bundesliga and Euroleague Basketball, fan‑engagement tools, marketing services, and integrity monitoring powered by Sportradar UFDS AI and the Sportradar Integrity Exchange. This builds on an existing relationship that already covers the ATP Tour, Major League Baseball (MLB), National Hockey League (NHL), Major League Soccer (MLS) and Ultimate Fighting Championship (UFC).
Executive Comment
"We are pleased to deepen our partnership with Polymarket extending our data and solutions across a significantly broader portfolio of sports," said Carsten Koerl, CEO of Sportradar. "Prediction markets represent a compelling adjacent growth opportunity and Sportradar is cementing its role as the foundational infrastructure powering this ecosystem."