Launch Announcement
On September 21, 2026, Tommy Hilfiger, a premium lifestyle brand owned by PVH Corp (NYSE: PVH), announced the launch of its first official e‑commerce website for India, in.tommy.com. The site is operated by PVH Arvind Fashion Private Limited, the joint‑venture between PVH and Arvind Fashions Limited, and brings the complete Tommy Hilfiger experience directly to Indian consumers.
Leadership Comments
Amisha Jain, Managing Director and CEO of Arvind Fashions Limited, said the new platform offers a fresh way for the Indian community to experience the brand, combining product, storytelling and the brand’s energy in a site designed specifically for India. Satyen Momaya, CEO of PVH Arvind Fashion Private Limited, added that the online home makes essential prep wardrobe pieces such as cable‑knit sweaters, crewnecks, quarter‑zips, polos and denim easy to shop with a single click.
Product Focus – Fall 2026 Collection
The launch is anchored by the Fall 2026 collection, which reinterprets classic American prep silhouettes with richer textures and refined craftsmanship. Key items highlighted include a cable‑knit sweater positioned as a hero piece, comfortable crewnecks and quarter‑zips for seasonal layering, updated polo and prep rugby shirts with modern proportions, and denim that provides an effortless foundation throughout the season.
Existing Retail Presence
Prior to the digital launch, Tommy Hilfiger already operates more than 100 standalone stores and 250 shop‑in‑shop locations within department stores across India, amounting to over 350 retail doors nationwide. The new e‑commerce platform extends this footprint by offering nationwide digital access, linking the physical retail network with a dedicated online experience.
Global Scale
Tommy Hilfiger’s global retail sales were approximately $9 billion in 2025, reflecting the brand’s extensive worldwide distribution and its status as one of the world’s most recognized premium lifestyle brands.
Social Media Engagement
The brand invites consumers to join the conversation on social media using the hashtag #TommyHilfiger and the handle @TommyHilfiger across platforms such as Instagram, X, TikTok, YouTube and LinkedIn.