Date: September 17, 2026

Product Launch Overview

TVS Motor Company announced significant enhancements to its premium motorcycle portfolio including TVS Apache and TVS Ronin models for the festive season. The updates feature new technology, safety features, and design enhancements across multiple models.

TVS Apache Portfolio Enhancements

TVS Apache RTR Series Updates:

  • TVS Apache RTR 160: New Dual Channel ABS with TCS variant featuring Traction Control System, Hazard lamps, and LED TSLs. Available in Matte Black with Red alloy wheels, Pearl White with Red alloy wheels, Arctic Teal, and Granite Grey. Starting price: ₹127,990 (ex-showroom Delhi)
  • TVS Apache RTR 160 4V: New TFT with Map Mirroring variant featuring Google Map Mirroring, Panic Brake Alert, and Type-C charger. Available in Arctic Teal with Champagne Gold alloy wheels, Matte Black, Racing Red, and Marine Blue. Starting price: ₹141,440 (ex-showroom Delhi)
  • TVS Apache RTR 200 4V: New TFT with Map Mirroring variant featuring Front Adjustable USD suspension, Google Map Mirroring, Panic Brake Alert, and Type-C charger. Available in Sepang Blue with Red alloy wheels, Armoury Green, Racing Red, and Matte Black. Starting price: ₹149,990 (ex-showroom Delhi)

TVS Apache 310 Series Updates:

  • TVS Apache RR 310: New Black Diamond Edition (Top variant with Quickshifter) with new livery. Starting price: ₹287,790 (ex-showroom Delhi)
  • TVS Apache RTR 310: New Black Diamond Edition (Top variant with Quickshifter) with new livery. Starting price: ₹248,990 (ex-showroom Delhi)

Both 310 series models feature advanced technologies including Race Tuned Dynamic Stability Control (RT-DSC), Cruise Control, Cornering ABS, Cornering Traction Control, Launch Control, and Drag Torque Control. Keyless Ride technology is now extended to TVS Apache RR 310.

TVS Ronin Updates

  • Base + (New variant): Dual Channel ABS and new livery. Available in Sunlit Yellow and Desert Mirage. Starting price: ₹142,490 (ex-showroom Delhi)
  • Mid (Upgrade): Connected Cluster and Type-C Charger. Available in Glacier Silver and Charcoal Ember. Price: ₹151,540 (ex-showroom Delhi)
  • Top (Upgrade): Traction Control System, Type-C Charger, and Premium Seat. Available in Nimbus Grey and Midnight Blue. Price: ₹163,640 (ex-showroom Delhi)

Market Context and Community

The TVS Apache brand has over 7 million riders across 90 countries and over 500,000 registered members in the Apache Owners Group (AOG). TVS Ronin has a global community of over 200,000 customers.

Management Commentary

Mr. Vimal Sumbly, Head Business – Premium, TVS Motor Company stated: "This festive season, we are further strengthening our premium motorcycle portfolio with thoughtful and meaningful enhancements designed to elevate the joy of ownership for our customers. Across TVS Apache portfolio and TVS RONIN, we remain committed to bringing together performance, technology, distinctive design and an engaging riding experience that continues to evolve with the aspirations of today's riders."

Availability

The enhanced TVS Apache portfolio and TVS Ronin line-ups will be available across TVS dealerships in India from September 17, 2026.

Company Background

TVS Motor Company is a global two and three-wheeler manufacturer with four manufacturing facilities in India and Indonesia, operating in 90 countries. The company is the only two-wheeler company to have won the Deming Prize.