Date: July 2, 2026
Product Launch Overview
TVS Motor Company launched the all-new Callisto 110 scooter in Jakarta, Indonesia on July 2, 2026. The launch represents a strategic expansion into Indonesia's 110cc automatic scooter segment, which according to Asosiasi Industri Sepeda Motor Indonesia (AISI) data accounts for approximately 50% of total two-wheeler sales in the country.
Product Features and Specifications
Performance & Efficiency:
- New engine with Integrated Starter Generator (ISG) for smoother and quieter engine start
- Next-Gen Stop-Go Technology that automatically shuts off engine during brief stops
- Fuel efficiency improvement of up to 10%
Comfort & Convenience:
- Super spacious 33-liter under-seat storage capacity capable of fitting two half-face helmets
- Front Fuel Filling feature allowing refueling without dismounting
- Smart All-in-One Lock system with single key slot for ignition, storage compartment, and fuel port
- Glove box equipped with USB port for mobile charging
- Long and wide seat with 3-step adjustable rear shocks
- Body Balance Technology for softer, more stable riding experience
Style, Quality, and Safety:
- Tough metal body construction for durability
- Emergency Brake Signal that flashes rear lights automatically during sudden braking at speeds ≥50 km/h
- Auto-off Turn Signal feature
- Infinity Light Bar headlight with modern infinity design
Pricing and Availability
Standard Pricing: IDR20,900,000 (On-The-Road Jakarta)
Launch Offer: IDR19,900,000 (On-The-Road Jakarta) for the first 150 buyers only
Color Options: Mint Green, Moon Silver, Solid White, and Peach Perfect
Availability: Available at all official TVS dealer networks in Indonesia starting July 2, 2026
Market Strategy and Positioning
The product is built on the "Built for Real" philosophy targeting urban commuters seeking comfort and practical features. TVS positions this launch as a strategic milestone to capture larger market share in the key 110cc segment through superior technology and comfort features.
Management Commentary
Mr. Peyman Kargar, President, International Business, TVS Motor Company stated: \"Indonesia is a key market for TVS, and we are excited to introduce TVS The All New Callisto 110—a scooter that truly embodies the 'Built for Real' philosophy and is designed to meet the lifestyle needs of Indonesian consumers.\"
Anthony Ho, Regional Business Head – Indonesia & Singapore TVS Motor Company added: \"For us, 'Built for Real' means enhancing the everyday riding experience through maximum comfort, intuitive technology, and a style riders can take pride in. With a range of distinctive features, including Auto-off Turn Signal and Emergency Brake Warning, we are not only delivering greater convenience but also introducing something new to the 110cc scooter segment.\"
Marketing and Promotion
The launch event featured a fireside chat with influencers Nex Carlos (food vlogger), Fina Philipe (sport & automotive enthusiast), and Bilal Indrajaya (singer-songwriter) discussing how the scooter supports urban lifestyles. The event concluded with a performance by Bilal Indrajaya.
Corporate Background
PT TVS Motor Company Indonesia is a subsidiary of TVS Motor Company with an integrated manufacturing facility in Karawang, West Java, producing motorcycles for domestic and export markets across Southeast Asia, Africa, and Latin America.