Announcement

VERO MODA, one of India’s leading fashion brands, issued a press release announcing an exclusive Marilyn Monroe capsule collection that will launch on 1 September 2026, marking the centenary of the global icon’s birth.

Collection Highlights

The capsule reinterprets Marilyn Monroe’s legendary visual identity through a range of modern pieces. Core items include statement dresses, graphic t‑shirts and relaxed sweatshirts that feature bold portrait graphics and pop‑art inspired artwork. Design details incorporate playful polka dots, delicate pearl embellishments, sparkling rhinestone accents and expressive graphics that pay homage to Monroe’s glamour. A denim capsule offers vintage‑inspired washes combined with feminine ruffles, contemporary silhouettes and elevated detailing. Accessories extend the collaboration with statement caps bearing Monroe’s kiss mark and autograph, allowing everyday wear of the icon’s signature elements.

Availability Timeline

The collection will be available exclusively on the VERO MODA App for the first 48 hours from launch on 1 September 2026. Following this initial digital exclusivity, the line will roll out across VERO MODA retail stores nationwide, on the brand’s e‑commerce portal www.veromoda.in, and on the third‑party marketplace Myntra.

About VERO MODA

Launched in 1987 as BESTSELLER’s first fashion label, VERO MODA has grown into one of Europe’s most recognised high‑street fashion brands and a leading destination for women’s western wear in India. The brand operates through exclusive brand outlets, shop‑in‑shops, the VERO MODA App, its website and major online marketplaces, delivering trend‑led collections for diverse facets of a woman’s lifestyle.

About Marilyn Monroe

Marilyn Monroe remains one of the most influential pop‑culture icons, having appeared in 29 films and winning a Golden Globe for Some Like It Hot. She founded Marilyn Monroe Productions to control her image and voice, and has since partnered with both luxury and mass‑consumer brands, sustaining an extensive merchandising programme that reinforces her global icon status.

Disclaimer

The press release is provided under an arrangement with Newsvoir. PTI takes no editorial responsibility for the content.