Vision Board Studio (VBS), a Mumbai‑based visual merchandising and retail design firm specializing in jewellery and luxury retail, announced that it has been awarded ISO 9001:2015 certification for its Quality Management System. The certification confirms that VBS’s end‑to‑end processes—including creative concept development, design, production and on‑site installation—meet the international standard for quality management.
Founded in 2011 by Aditi Kotak, VBS is headquartered in Mumbai and also operates in Dubai. Since 2024 the studio has accumulated eight industry awards: Best Window Display at the VMRD Awards in 2024 and 2025, and a Window Display award for Festive, Sale and Events in 2026; Coolest Visual Merchandising at India’s Coolest Store in 2024 and 2025; two Window Display Design awards at the e4m Retail Excellence Awards in 2025 and a Seasonal, Festive or Temporary Display award in 2026; the WonderWoman MSME Honour in 2023 presented to Aditi Kotak; Excellence in Visual Merchandising at the Jewellers Guild Awards in 2023; and a nomination for Best Window Display at the VMRD Awards in 2022.
Aditi Kotak stated that design is about seeing possibilities where others see ordinary spaces and that the ISO certification marks a milestone reinforcing the studio’s commitment to combine creative ambition with meticulous craftsmanship and consistent execution. She added that each project offers an opportunity to innovate and deliver experiences that reflect a brand’s identity.
Looking ahead, VBS is preparing to enter European markets, intending to build a scalable operating model that can deliver consistent brand experiences across countries while adapting to regional requirements. The studio aims to become a trusted, end‑to‑end visual merchandising partner for leading jewellery and luxury retail brands worldwide.
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