Win Healthcare Introduces Pheet Skincare Range
On July 10, 2026, Win Healthcare, a leading Indian consumer healthcare company and part of the Umesh Modi Group, announced the launch of Pheet, a specialised skincare line aimed at addressing dry skin and cracked heels among Indian women. The release highlights that dry skin and cracked heels are prevalent across all age groups, especially among mothers, professionals who stand for long periods, and women who frequently walk barefoot, with heightened risk for individuals living with diabetes due to potential infections.
Product Details
Pheet Cracked Heel Balm is formulated with an international base and contains 25% urea, a dermatologically recognised moisturiser that attracts and retains moisture while softening thickened skin. The balm also incorporates premium Manuka honey sourced from New Zealand, noted for antibacterial, anti‑inflammatory, antiviral and antioxidant properties that help reduce infection risk. The product is clinically tested to deliver visible results within one day, is safe for diabetic dry skin, and is vegan‑friendly.
Pheet Dry Skin Cream uses an international formulation enriched with olive and papaya extracts to hydrate, repair, and protect the skin’s natural barrier. Clinical evaluation indicated that 99% of users experienced removal of dry skin within eight days of regular application. Like the heel balm, the cream is suitable for diabetic skin and is vegan‑friendly.
Market Positioning and Availability
Both products are positioned as daily care solutions that provide intensive hydration, strengthen the skin barrier, and aim to prevent more serious skin problems through early moisturisation. The launch leverages the legacy of the Umesh Modi Group, which previously introduced brands such as Betadine, Signutra, and Revlon in India, combining global formulations with clinically proven ingredients. Consumers can learn more about the Pheet range and purchase the products via the website www.pheet.co.in.
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