Zee Entertainment board approves ₹100 crore investment in optionally convertible debentures of subsidiary ZBullet Enterprises.
ZBEL is a related party subsidiary focused on a micro drama app called 'Bullet' offering short-form content.
Investment is for ZBEL's ongoing business requirements and general administrative purposes, made in cash.
No governmental approvals required; investment will be executed in one or more tranches on arm's length basis.