Zelio E-Mobility announced a partnership as Official EV Partner for Punjab Kings cricket team for 2026 season.
Partnership includes branding rights, digital media integration, and in-stadia activations to boost brand presence across India.
Company aims to leverage cricket's reach to target Tier 2 markets and accelerate awareness for electric two-wheelers.
Disclosure follows Zelio's IPO where it raised ₹78.34 crore with 1.5x subscription and operates 350+ dealer outlets.