Key Financial Performance - Q2FY27

  • EBITDA: ₹97.1 crores, up 127% year-over-year (YoY)
  • EBITDA Margin: 13.2%, up 483 basis points YoY
  • Revenue: ₹738 crores, up 43.9% YoY
  • Profit: Fourth consecutive quarter of profitability

Key Financial Performance - 1HFY27 (Half Year)

  • Revenue: ₹1,471 crores, up 46.3% YoY
  • EBITDA: ₹207.3 crores
  • EBITDA Margin: 14.1%, expanded by 422 basis points YoY
  • Same-Store Sales Growth (SSSG): 32.9%

Operational Metrics

  • Total Customers: 1,024,220 as of September 30, 2026, up 19.3% YoY
  • Repeat Customer Contribution: 56.3% of Q2FY27 revenue, up from 51.4% YoY
  • Store Network: 379 stores across 146 cities
  • Expansion: Added 68 stores and 19 cities YoY
  • New Market Entry: Entered 7 new cities in Q2FY27, all Tier 2 and Tier 3 markets
  • Flagship Store: Opened new flagship on Park Street, Kolkata

Business Model Highlights

  • Omnichannel Strategy: Over 80% of sales originate online
  • Product Focus: Primarily everyday wear non-wedding jewellery
  • Manufacturing: Operates advanced manufacturing facilities
  • Customer Trust: Money-back policy honored since first sale

Management Commentary

Gaurav Singh Kushwaha, Founder & CEO, highlighted:

  • Crossing one million customers as a significant milestone
  • Marketing spend as a share of revenue has decreased
  • Expansion into non-metro markets continues
  • Combination of modern designs with traditional craftsmanship

Forward-Looking Statements Disclaimer

Document contains forward-looking statements subject to risks and uncertainties including regulatory changes, economic developments, and other factors that may cause actual results to differ materially.